Lagos Executive Social Media Management Seminars

social media seminars

Are you looking for an executive social media seminar in Lagos?

Are you interested in knowing a whole lot more about social media marketing and management than you already do?

Our digital marketing agency's seminars are designed to equip you effectively so that you can use the awesome power of social media in your marketing.

If you take your seminar with a competent digital marketing agency, you will be equipped to skyrocket your company's brand presence and engagements.

This interestingly eye-opening, interactive and simply out-of-this-world seminar will help you understand social media in a way that you never thought of.

It will change the way you think of social media marketing in amazing ways.

In what way you may ask and rightfully so?

Oh my, for starters, you will learn how to use social media strategies to boost your organization's online presence.

Thereby poised to generate awesome leads, connect and engage with amazing people whether they are your customers or clients.

In addition, you would be in a vantage position to expand your market penetration, create raving fans and customers, catapult your website traffic - and grow your business, service or brand insanely.

Interested?

As if those were not enough reasons to attend, unsurprisingly, we simplify ridiculously the whole social media marketing process.

And help you to navigate effortlessly and seamlessly and with flying colors, the most influential social media platforms.

At the end of the seminar, you'll go home having at least a concise knowledge of the importance of social media in your overall marketing strategy.

You also learn how to take advantage of a smart, well-planned social media marketing campaign to drive the sale of your products or services.

Are you really interested? Do yourself a big solid and keep reading. Why?

Because we will help you explore the latest trends in social media, then we dive into exciting new marketing techniques.

At the end of the seminar, you would have access to a social media “toolbox” chock full of great tools, amazing tips, tricks and how-tos.

Who Should Attend?

company executives

Professionals in marketing, sales, advertising or public relations; non-profit, education and government organizations; managers and supervisors; copywriters, corporate communicators, business strategists, and small business owners.

Who else is this seminar designed for?

It would benefit a person that is (or wants to be) a social media manager whether as a freelancer or with a business or organization.

Anyone interested in including social media strategies in their overall marketing plan should plan on attending this seminar.

You and I already know that social media marketing has taken the world of traditional advertising by storm and offers amazing new opportunities for almost any type of business.

Think about this! Is it not awesome to engage directly with your audience exactly where they are - online?

This easy-to-implement online guerilla marketing strategy offers better returns on investment (ROI) than traditional marketing.

That is why many companies and organizations these days are using online engagements to boost and promote their products and services.

And they're doing it at a cheaper rate than what it would cost them using traditional advertising.

Social media is helping brands achieve their revenue goals faster and more efficiently. Are you listening?

Why You Need To Attend An Effective Social Media Seminar

If social media is going to help brands achieve their revenue goals faster and more efficiently than traditional marketing, then the owners and heads of all the marketing departments need to be on board.

They all need to be on the same page as far as their social media strategies and implementation.

Successful online brands do not leave social media to the whims and caprices of low-level employees.

When all the major and minor players in a company are on board as they make social media marketing a part of their overall marketing strategy, you've got a rock-solid marketing team.

Unfortunately, most of the people running large marketing departments or owners of small businesses are not on board.

Surprised?

You should not be.

This 'social media 'thing' is new to them.

marketing executive

Photo credit: Pixabay

And perhaps, the biggest reason of all, many of them had their training in traditional marketing. We're talking advertising companies, direct mail, newspaper ads, radio, TV etc.

So you can understand why many of them still don't get what all the buzz about social media is all about. How about you?

What do you think?

Millennials and their younger brothers and sisters know social media but their bosses and heads of many marketing departments that they work for don't.

And so the main reason why business owners and the heads of marketing in large organizations should attend a social media seminar is that many of them do not know how to use social media marketing effectively.

And as complex, powerful and dynamic as this new marketing strategy is, it is also time-consuming. In addition, there are so many social media networks and lots of learning curve.

It takes lots of time and resources to make sense of it all.

For startups and those who are trying hard and struggling to improve on an existing campaign, the opportunities and possibilities can be overwhelming.

Look at all these social media networks - Facebook®, LinkedIn®, Twitter®, YouTube™, Instagram®, Tumblr®, and Snapchat.

Those are the major players and there smaller ones, forums and don’t forget blogging! Are you getting the feeling that social media is a socially complex world?

Here are other questions that are answered at our seminar:

How do you decide which social media platforms are right for your business when there are so many out there?

Which will best help you achieve your goals?

How do you create high-quality, compelling and effective content?

In addition, how do you create a social media campaign that will build brand awareness, increase revenue, drive tons of traffic to your website and help you engage positively with your customers and prospects?

Further, each social media channel has its custom platform and tons of third-party apps that are packaged with long dreadful learning curves.

I said that before. That learning curve was worth repeating because time is limited.

Which tools are best for your brand?

Another thing to keep in mind is that social media is loaded with plenty of standards, practices, and pitfalls that most marketers are not used to.

Just keeping up with the latest, updated and most relevant social media marketing tools or apps is an overwhelming job in itself.

 

How You Would Benefit From Our Lagos Social Media Seminar

social media seminar

Photo credit: Pixabay

If you are a small business owner or an executive of an organization or business and you're tasked with marketing your brand on the internet using social media, then our social media seminar is just for you.

As you read at the top of this article a person that is (or wants to be) a social media manager whether as a freelancer or with a business or organization would benefit immensely from the gems contained in this package.

It would interest you to know that social media seminar benefits most businesses.

And the reason why many business executives in many marketing departments are interested in learning about social media marketing is that tons of people are online every day.

Since many people are online every day, marketing or promoting your products or services where these eyeballs are, makes good business sense. Does it not?

Here's an undeniable fact: 'About 46.1 percent of the world is online, which is about 3.4 billion people – although there are still 4 billion people without access to the internet.' (DailyMail

With such opportunities in the global social media landscape, you can equally appreciate why businesses need to learn how to use the power of the social media platforms that are relevant to their brands to their advantage.

Learning and implementing social media strategies brilliantly and effectively would help you achieve your revenue goals faster and with better results than with traditional marketing.

The possibilities and opportunities are immense in the social media landscape.

That is why it has become highly significant that you fast-track your social media knowledge by means of a great seminar.

Further, if you intend to hire someone to do your social media marketing, it is highly recommended and effective that you know personally how the system works.

You can also outsource your social media management or hire in-house "experts"

However, if you hire the so-called "experts" how can you tell that they know what they are doing if you don't know what they are supposed to be doing?

Importantly, if you as the owner or head of the marketing department doesn't know (or even have an idea) of how social media management works then you will not be able to understand what someone else is recommending for your organization.

True?

An effective social media seminar will show you just that. 

Additionally, a good social media seminar provides you with the skills and knowledge necessary for you to promote your company effectively.

And the beauty of the whole program is that whether you choose to attend yourself or send a capable employee or employees, you'll be empowered to boost your brand's online presence. 

Our training services shortcut the learning curve thereby making it ridiculously easy for you to learn in a couple of days what would otherwise take months of trial and error.

We’ve spent years on online media.

Having made many mistakes during our learning curve, we’ve learned the tricks, used the tools that worked and ones that don’t so that you don’t have to make the same mistakes we made. 

Our In-Depth 2 Day Social Media Seminar Outline

social media seminar

This in-depth seminar will take an eye-opening look at social media: what it is and how it works.

You will also learn how to use it to generate leads, connect with customers, expand your market reach, create raving fans, drive tons of website traffic - and grow your business.

We garnish it with a look at the latest trends and developments in the social media landscape.

You get to learn what you need to be aware of to fully utilize its powers for your own organization. Such knowledge will guide you in defining your social media goals.

Heard Of Social Media? What’s All The Buzz About It?

It seems like everywhere you look; somebody is on social media.

Even grandmas have joined their teenage kids in tweeting, posting photos on Instagram, and updating their statuses on Facebook.

You would agree that social media has changed how people connect with one another. Savvy marketers have taken notice too.

They understand that the old traditional marketing strategies aren’t as effective as they used to be. 

If you want to be successful in the modern world, you need to have a social media presence — this is not an option.

But just jumping into social media without a plan can be worse than having no presence at all.

Develop A Plan To Maximize Your Social Media Marketing Efforts 

You would agree that social media is one of the most powerful tools in your marketing arsenal. To use it correctly and effectively, you would need a clearly defined plan.

Brands that are effective in using social media know exactly what they want to achieve from their efforts, which tools work best for their needs, and how to get results. 

However, marketers often make the mistake of diving into social media without a clear plan. At best, this is a waste of time – and at worst, it can lead to a PR disaster.

To benefit from social media, you need to build a clear strategy that takes into account what you’re trying to achieve, who your customers are and what your competition is doing.

No matter whether you’re a complete social marketing newbie or a veteran, this two-day course has all the information you need to take your social media efforts to the next level and generate real results!

Learn How To Put Social Media Marketing To Work For You 

Social media marketing isn’t like traditional marketing.

It’s a two-way street, one that allows you to engage in conversation with people who use and are affected by your organization.

It lets you handle customer service issues and deal with negative experiences immediately.

But if you aren’t up to date on the latest social media techniques, you may be doing more harm than good.

Don’t let your organization develop a negative reputation.

Sign up for this training and you’ll learn how to:

    • Determine your social media goals and develop a plan to reach them.

    • Identify which social media platforms will work for you.

    • Promote your organization in a way that will generate real followers.

      And much, much more!

    Social Media Seminar Topics


    What You Will Learn On Day One Of Your Seminar

    social media seminar

    Introduction To Social Media

      • What is social media? Why is it important?

      • Who is using social media and why

      • Social media vs. traditional marketing

      • Your organizational brand and social media marketing.

    What Makes A Good Social Media Campaign?

      • Developing goals for your social media campaign.

      • Implementing a plan that works for you.

      • Using social media as a customer service tool.

      • Creating a social media campaign that suits your needs.

      • Determining your target market.

    Social Media Platforms- Choosing The Right One For Your Needs

    • The big boys – Facebook and Twitter.

    • Other players – LinkedIn, YouTube, Google+, Pinterest, and Instagram.

    • The up-and-comers – Pinterest, Instagram, Google+, and more.

    • Check-Ins – FourSquare, Groupon, and other location-based options.

    • Blogging, podcasts, and how they fit in with your social media plans.

    • Tools to help manage your campaign.

  • How Success Is Measured

    • Metrics – what to look for to measure impact.

    • Different tools to measure your influence.

    • ROI – the numbers that really matter.

    • Fans, likes, page views, tweets, and more: different ways to measure success.

  • Finding Your Voice

    • Creating compelling content that will encourage followers.

    • Keywords – how to use them the right way.

    • Simple ways to come across as authentic.

    • Easy ways to gain brand legitimacy.

Day Two Of Your Seminar: Using Social Media Like A Superstar!

Skyrocketing Your Reach And Engagements With Social Media

    • How often to post – strategies for finding what works for you.

    • Paid media, pay-per-click ads, and paying for followers – a good idea?

    • Developing timing, target, and tone.

    • Strategies for creating and maintaining a conversation.

    • Strategies for creating and maintaining a conversation.

    • Building a thriving community – a how-to.

    • Connecting, amplifying, and maintaining your social media presence.

    • Monitoring your campaign – how much time should you spend?

    • Promote your organization in a way that will generate real followers.

    • Avoiding damaging your brand.

    • Virality and how to encourage it.

    • Mistakes to avoid: what not to do.

    • Using social media to uncover missed opportunities and turning fans into customers.

Managing Your Online Reputation

    • Why it pays to be likeable.

    • Strategies for writing posts and tweets that will generate interest and responses.

    • The best way to handle criticism – respond or ignore?

    • How to turn negatives into positives.

Case Studies From Successful Social Media Campaigns

    • How great organizations use social media.

    • Handling negativity – examples of dos and don’ts.

    • Big and small organizations – how they differ and how they’re alike.

Applying What You’ve Learned

Reviewing what you’ve learned.

    • Determining how to apply your new knowledge for maximum impact.

    • How to generate and maintain your social media momentum.

Fill out our online registration form here.

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